Tātari STEP me tona faufaa i roto i te whanaketanga o te kamupene

I roto i te ao i teie mahana i reira he maha ngā rautaki e tukua ki te whakamahere i te rautaki hokohoko o te kamupene rite ina tomo hou hokohoko, me te roha o tona production. Ko tētahi o nga wāhanga tino nui o tetahi rangahau hokohoko ko te STEP-tātaritanga, i nei huihui mōhiohio e pā ana ki te āhuatanga taiao matua e whai he pānga tika i runga i te taupori, ratou hiahia me kaha o te mahi pakihi.

Company kei te kino e hiahiatia ana STEP-tātari reira, no te mea kahore tango ki pūkete te taiao o waho ki te kōrero e pā ana ki te mākete objectivity rangahau o taonga me ngā ratonga he horihori noa. Ko te aha hoki tau e maha nga marketers Western ārahi a kitea te tātaritanga rite te take tino nui, ka tango ki pūkete te takotoranga whānui o te hinonga. Ko te ingoa o tenei tātaritanga mai i te whakarāpopototanga STEP Ingarihi, kaua ranei i te tuatahi reta whakapaipai, e te tikanga te whai ake āhuatanga taiao :

• Hapori pāpori āhuatanga e hāngai ana;
• āhuatanga hangarau e hāngai ana hangarau;
• Economical Ōhanga nui āhuatanga;
• Tōrangapū āhuatanga Politically nui.

He mea nui ki te mahino e te STEP-tātari kore anake taea tangohia ki a koe ki te pūkete āhuatanga o waho, engari hanga ano hoki e tu ratou i roto i te kāwai o taua wāhi, hoki e kore e taea e te u whakaawe. kia waiho ratou whakahauanga ki te tango i ki pūkete, me te whakamahi i mo ratou ake take. Ka rite ki te tauira, he āhuatanga i roto i nei te kamupene ko Makitanara i roto i te whakatuwheratanga o tona tari māngai tuatahi i roto i Moscow. Na kua rongo ahakoa te nuinga o te iwi nui e pā ana ki te mekameka nohopuku-kai huri noa i te ao, Heoi, e kore kua matou i kite tetahi rite reira. Ko Ko te aha i te ra tuatahi o te whakatuwheratanga i reira ko tetahi take nui, ko Makitanara mo te wa tuatahi i roto i tona hītori reira ko he rārangi nui. Kei te mārama āhuatanga tenei āhuatanga i te meka e kore i riro tino te kamupene ki pūkete titiro nga āhuatanga o te taha pāpori me te tōrangapū, pera i roto i te pou-whakatuwheratanga o te diner American tuatahi i rite ki te hararei tūturu. I roto i te whānui, ka haere tenei tōnuitanga anake mo te painga o te kamupene, Heoi, kua takoha marketolgov tango kawenga mo te whakamahere atu o tona rautaki ki te haere tonu ki te karo i te rārangi roa.

Ko te STEP-tātari taea te whakamahi o te maha o ngā painga, te whakawhetai ki nei te kamupene e taea whakataetae pai, ka pupuri hokohoko me te mahi ohaoha. Na, i konei ko nga painga:

- ka mahi ki te STEP-āhuatanga, pēnei i te matenga, me kei te timata i tona tokotoko ki te kōrero kore anake e pā ana ki te taiao o waho, engari ano āta tīmata ki te whakaaro e pā ana ki reira;

- poipoia te ahurea ngātahi pūkete āhuatanga ngā o te taiao o waho, e taea e hua i roto i tona kite o te taiao o waho, me ngā āhuatanga tonotono;

- rite ki te hua o te ako o waho kaitātari āhuatanga hokohoko hanga he pikitia o ratou perception katoa;

- i roto i te tukanga o te whakaata i runga i te taiao o waho mō te wā roa o te wā kua whakaputaina te kamupene he peu on o kaimahi utua ki āhuatanga o waho i tawhiti atu aro atu taime kāinga.

Ko haerea STEP-tātari ohie nui, engari te mea matua i roto i tenei take, ko te ki te mahi i roto i te huarahi e tika ana ki te tātaritanga noa o te taiao o waho. Ki te huarahi pūnahanaha, ki nga kaimahi o te tari hokohoko whakawhanake i tētahi whakakitenga noa o te heke mai o te kamupene me te aro mātai o tona mahi i roto i ngā o te whakatutuki i te putanga ka taea. STEP-tātari i runga i te tauira o te hinonga taea ki te tautuhi i te pakaritanga me ngā ngoikoretanga o awe āhuatanga, mā te whakamahi i nei e taea e koe whakamahere koutou mahi rauhanga, me te rautaki i roto i te heke mai tata, me te tawhiti o te kamupene. E whakamārama ana tēnei i te rongonui nui o STEP-tātari i roto i kamupene hou.